From Zero to Seven Sales in 30 Days: Teaching Crawl Space Sales That Actually Work
Introduction
Teaching What Actually Works
FROM 6 AM JIUJITSU TO SALES COACHING
My day started at 6 AM this morning with jiujitsu.
There's something about that early morning discipline that carries into everything else I do.
The focus, the technique, the constant improvement - it all translates to how I approach business.
After 12 years of selling crawl space solutions, I've learned what works and what doesn't.
And lately, I've been doing something new: teaching other professionals how to do what I do.
My first student just wrapped up his first month working with me.
He went from barely selling any crawl space work to closing seven encapsulations in 30 days.
That's not luck.
That's what happens when someone shows you the real process instead of handing you a script and hoping for the best.
The Student's Starting Point
This guy works for a pest control company. He's good at what he does - selling pest control and termite treatments. But when it came to crawl space encapsulation, he couldn't close deals. The problem wasn't access to opportunities. His company gets plenty of calls from homeowners with crawl space issues.
The problem was he didn't know how to sell it properly. He'd go out there, look at the crawl space, give a price, and hope the customer said yes. Most of the time, they didn't. Sound familiar?
Here's what most people don't understand: selling crawl space work isn't like selling other home services. You're asking someone to spend serious money on a part of their house they never see. You can't just quote a price and walk away. You have to educate them, show them exactly what's happening, and help them understand why it matters.
That's where most salespeople fail. Not because they're bad at sales, but because nobody ever taught them the right way to do it.
What Real Sales Training Looks Like
I didn't hand this guy a manual and wish him good luck. We did actual ride-alongs. He watched me do inspections, watched how I talk to customers, saw how I present the evidence. Then I watched him do his inspections and gave him real feedback on what worked and what didn't.
We worked on word tracks - not some generic script from a corporate training manual, but the actual phrases that work when you're standing in someone's driveway explaining crawl space problems. I showed him how to use the 4K video and photos to tell the story of what's happening under their house.
The key isn't being pushy or using high-pressure tactics. It's about showing people exactly what they're dealing with and helping them make an informed decision. When you do that right, people don't feel sold to - they feel helped.
The Results: Month One
Seven encapsulations in his first month working with me. For context, he was selling maybe one or two crawl space jobs every few months before that. Now he's closing deals consistently because he understands the process.
What changed? His approach. Instead of just giving prices and hoping, he started showing customers real evidence. He learned how to walk them through what's happening under their house in a way that makes sense. He stopped acting like a salesman and started acting like an educator.
The funny thing is, when you focus on educating instead of selling, you end up closing more business anyway. People can tell the difference between someone trying to hit a commission target and someone genuinely trying to help them solve a problem.
Why Most Sales Training Fails
Here's the truth about most crawl space sales training: it's designed to create commission-based salespeople, not knowledgeable professionals. Big companies give you three weeks of training, hand you a laptop full of pre-recorded videos, and send you out to sell.
That's why you see so many "crawl space experts" who can't answer basic questions about moisture, ventilation, or structural issues. They memorized a pitch, but they don't actually understand what they're looking at. And customers can sense that.
Real expertise takes time. It takes hundreds of inspections, dealing with every type of problem, learning what works and what doesn't. You can't get that from watching videos in a classroom. You get it from doing the work, making mistakes, and learning from someone who's been there.
What I Teach
My coaching program isn't about turning you into a high-pressure salesman. It's about teaching you how to be a trusted professional who happens to close a lot of business. There's a big difference.
We cover how to document inspections properly - the kind of photos and videos that tell a clear story. You learn how to read customers and adapt your approach based on what they need to hear. We work on building trust through transparency instead of fancy presentations.
Most importantly, you learn how to close deals without pressure tactics. Because when you've shown someone clear evidence of their crawl space problems and explained the solutions in plain language, closing becomes the natural next step. Not a fight, not a negotiation - just a logical decision.
The Crawl Space Sales Coaching Program
If you're serious about improving your crawl space sales, I'm offering week-long intensive training here in Nashville. You'll ride with me on actual inspections with real customers. You'll watch me work, then I'll watch you and give you direct feedback on what to adjust.
This isn't for everyone. It's for professionals who already have access to leads but want to close more of them. People who are willing to put in the work to learn a better way. If you're looking for shortcuts or magic scripts, this isn't it. But if you want proven strategies from 12 years of real experience, we should talk.
Why I'm Doing This
Honestly, I don't need the extra income. Crawl Logic is doing well. But after 12 years in this industry, I've seen too many homeowners get bad information from undertrained salespeople. I've seen too many good professionals struggle because nobody showed them the right way to do this.
If I can help raise the standards in this industry by teaching people who actually want to learn, that's worth my time. Plus, there's something satisfying about watching someone's numbers go from zero to seven in 30 days because you showed them what actually works.
Ready to Level Up Your Sales?
If you're in the crawl space or pest control industry and you're tired of losing deals you should be closing, let's talk. This is a serious investment of time and money, but the return is real. Just ask my first student who went from struggling to closing seven encapsulations in his first month.
Fly to Nashville, spend a week learning from someone who's been doing this successfully for over a decade, and leave with a proven system that works.
Interested in sales coaching? Reach out directly.
